Almost everyone who owns a website, whether they are an individual, a small business or a multinational corporation, wants their website to be number 1 in Google. Most are not even satisfied with being number 1 for their primary keywords – they want the number 1 ranking for too many keywords. Of course, only one website can be placed in the first place for each keyword. The owner of that website will naturally think that Google is doing a great job of ranking the websites for that keyword, while all the others targeting that keyword will think that the ranking is inappropriate or that the SEO consultant or company they hired They are lazy or incompetent.
How long will it take me to reach the top of Google?
I get to ask this question regularly, and the answer is, it is complicated.
But let me answer one more question… what are you doing to stay on top of Google?
Are you doing it
SEO (Search Engine Optimization) is very involved. It also takes time for search engines to focus on your content and start your high ranking in the results.
But, are you creating valuable content? Is there any reason that people you want to see on your website should click on your link rather than your competition that you want them to?
Are you making content?
Are you answering your customers’ questions before they decide to work with you?
Are you showing your work?
Are you the site most relevant to your industry and the site that will improve people’s lives to see it?
Be a resource, not a menu
If your site has a steady list of services, then chances are you will be beaten. Not necessarily by someone who provides better services, but rather by someone who talks about what they do and how they make people’s lives better.
So what are you going to do?
Start simple, but be consistent.
Start by answering the questions. Chances are when people call you or talk to you they ask similar questions. Start answering those questions on your website. This is a great way to show that you know what you are talking about, that you solve specific problems, and show the search engines that you are an active resource.
To do this every day until you are out to answer questions. Also, you will have other ideas about things to write. But if you ever run out of ideas, then you are surrounded by questions.
It makes sense right? What do people think about you before signing on with your company? questions!
Show your work
Before and after pictures are great! But don’t just go through the pictures and leave it at that.
This is another opportunity for you to write about your process, your results, the challenges you face, and why your client is better at choosing you. Do not be preachy, but be factual and provide context to projects you have completed.
It is one thing to tell people that you know what you are doing, it is another to prove that you know what you are doing. This helps build trust with potential customers.
Then once you capture a potential customer interest, they can return to your blog and FAQs, where you may already have the time invested in which they answer any questions. Can.
Now that you have done all this work, do not forget the next step.
Provide CTAs on every page
If there is something you want people to do, they are easy to do.
Whether it’s calling you, filling out a form, signing up for a class, buying a product. Whatever it is, they should not hunt for the next step.
I have received the written material, now what?
Make sure you have submitted your site to Google Search Console.
Your site will be searched and indexed. Especially if you are constantly adding content to it. But, you can help in this process and see if your site is improving by submitting it to Google for indexing.
Where should i write this content
If you have a WordPress website, you already have built-in blog / post functionality.
If you do not have WordPress or do not have a “blog” section on your site, you may need to create one or your web designer will have to do it for you.
There are other measures. They also have Content Management Systems if you have a Squarespace or Wix site, although they may require some additional setup.
How to Rank on google #1
It is open to debate, though what is “the best material”. In the eyes of Google, the best content is content that satisfies the intent and need of the searcher for a particular keyword phrase. The best content is not necessarily the longest content or the one written by the most famous person. The best content may be just a few lines of well and can be written anonymously. Google cannot manually review all content on the Internet, so for them to determine which is the best content for a particular keyword phrase, they have to rely on various metrics, including: a page But the words and phrases used, how long people spend looking at a page, and the number and quality of other websites linking to a page.
Here it is worth remembering that Google ranks webpages instead of websites for each keyword. The terms are often used interchangeably, but this difference in behavior is very important, as Google’s search results display specific webpages, and not just website homepages, searched in response to each keyword phrase. This means that a good website has not automatically beat a bad website for every keyword that is targeting both. For example, a website that typically has great content and a lot of backlinks can be separated by a website for a particular keyword that usually contains bad content and some backlinks. This can happen when, for a particular keyword, a webpage on a generally bad website usually has better content than a webpage on a good website.
You will no doubt, as it is not uncommon, that the best content does not always rank at the top of Google. Sometimes the best content for a keyword is ranked 5th to 10th, while the number 1 position is given to a webpage with second-rate content. This is partly due to Google’s algorithm being correct and partly due to work done on behalf of some businesses, or SEO companies, who are taking a shortcut to achieve that ranking. This shortcut almost always indicates unethical backlinks on a webpage to artificially increase its relevance and authority. SEO shortcuts can and do work, however, they are a short-term approach and inherently risky. Google is constantly looking for websites that use underhand methods to increase their rankings, and if you’re taking shortcuts, not only will your business’s site lose its ranking, but due to a penalty being applied, You can never take them back. Again.
The only long-term, risk-free way to get good rankings is to earn and deserve them, and that means ensuring that the page on your site you want to rank for a particular keyword phrase Have better content than everyone else. Currently Google is ranking in the top 10 for that keyword. You have to look at the content on the pages listed in the top 10 and ask yourself if you are ready to create content that is at least as good as that content. If you are not ready to invest the time or money required to do so, then you are not eligible to be in the first place. If your content is not worthy of being at the top of Google, you keep an SEO consultant or company, regardless of the number 1 ranking they want, no matter how good they are and how much you pay them. You leave them no choice but to take shortcuts, which can temporarily achieve what you want, but will ultimately put your business website and ranking at risk.
If you have first-rate content on your site, and are worthy of Google’s top, a good SEO service can do this without resorting to shortcuts. For example, they can find out which websites are currently linking to pages in the top 10 and contact them to say that you are currently linking to this page, but my client has They now have a better page on their website. Would you link to them instead? “. With second-rate material, it is not possible to do so. Having the best content links is also possible – natural ones. When people need to link to something online, they want to link to the best content available for that topic. If a page on your site is the best resource for that topic, they will link to you without asking you. This is the same for link building on auto-pilot and link building in free. With second-rate content, this will not happen.
Therefore, before doing any SEO yourself, or paying an SEO service provider to do this for you, consider which pages on your website you want to rank for which keywords and whether those pages Each of the ingredients is better than the other. Pages currently ranking in the top 10 for each of those keywords. If the content of your site is not at least as good as that of your competitors, then invest in improving your content first. Only when the content on each page that you want to rank can be purposefully considered superior to the content of pages already listed in the top 10, you can say that you are worthy of the top of Google.
How to improve your Google ranking – 10 top tips
1. Page Title
The title tag is used by search engines to display a page in search results, as well as appearing at the top of the browser. These tags tell search spiders and users what your page is. Google only displays between 50 – 60 characters in its title tag, so it’s important to keep the description concise, compelling, and relevant. Keywords and page topics should be on the front lines.
Placement of keywords on your site is probably one of the most important SEO tactics. It is useful to keep in mind how someone will search for information about the specific service or product you are offering, as the keywords they use are likely to be the keywords you use. But make sure that you will not add ridiculous amounts of keywords, especially if they are unrelated because it can cause your site to be marked as spam. Search engine spiders are programmed to ignore ‘keyword-stuffing’.
3. ALT Tag
Each image and video you have on your site may have descriptive words added to its impression. These are known as alternative text descriptions. These descriptions allow search engines to locate your page using keywords found in your image and video descriptions, as well as general text on the site. Therefore increasing the opportunities that are found on your site, resulting in increasing its page ranking.
Sitemaps – a page specifically listing and creating links to all other major pages on your site – allow search spiders to quickly find pages, and with greater relevance to the search in question. Therefore each page is easy to find for both spiders and users alike, and can be reached with significantly fewer clicks.
5. Mobile Site
‘With around 40% of organic traffic coming from mobile devices in 2015, it’s hardly surprising that websites with a mobile friendly interface will rank higher in Google searches. Google is ultimately trying to provide the best user experience – so the better the user experience on your site actually is, the better you will rank with Google.
6. Do not use Flash
Many small businesses prefer to run their sites using Flash as it is easy to launch and quite inexpensive. However, Google always reduces Flash sites, then sites running on alternative platforms – partly because you cannot link to an individual page. Changing Flash-based sites on WordPress will increase your search engine ranking.
7. Update Content Regularly
I am sure this is something you will regularly do anyway – but still, it is an absolute must! Regularly updated content is seen as one of the best indicators of relevance to the site. Make sure to keep it fresh.
8. URL Structure
One of the first things a search engine uses to determine page rank is a URL, so it is important to make them easier for spiders to find. This can be done by shortening the URL (which also enhances the user experience), keeping them relevant to the subject and keywords of the page, and ensuring the URL helps to rank the site’s pages.
9. Increase Natural Links
Another major ranking factor in Google’s algorithm is the number of organic and quality inbound links to your site. This works because Google attributes the reliability and relevance of your site partly to how often it has been recommended by third parties. It is therefore important to monitor how these links are growing.
10. Monitor your progress
Until you take care of your search standings, you won’t know if all your SEO work is off or not. Monitor your page’s ranking through tools like Alexa and Google Toolbar. On top of that it is important to check your referrer log so that you can see how your visitors reached your site, and the search terms they are using to get there.
Read more from this site…
- The Best 27 Ways To Get Backlinks for New Bloggers/Website
- 32 Website Content Ideas for Beginner Bloggers/Websites
- SEO Tips in 2 Minutes – SEO Guide For Small Business/Bloggers Owners
- 100 SEO Tips 2020 For Small Websites/bloggers
- Google Search algorithms Ranking Factors – How Does Google Rank Websites – SEO Tips